Even though in demand, digital marketers are everywhere. And that only means one thing – a cut-throat competition for every digital marketing position. It doesn’t matter how qualified or experienced you are; there’s always someone out there vying for the same spot.

So, what can make you unique from others? The answer is simple: craft an impressive digital marketing CV. Resumes have long been known to be job-seekers’ best friends, but in this case, they’re nothing short of magic.

If your CV is designed to impress, there’s no stopping your career growth. But how exactly do you create that eye-catching resume? Read this blog to find out!

Give Your Career A Boost: Some Tricks For Making Your Digital Marketing CV Perfect

Craft A Header That Gets You Noticed

If you think hiring managers read every resume they receive, you’re in for some shocking news, dear friend. They just scan through the stack of CVs to see if something catches their eye. But that’s your chance to sweep in with an attention-grabbing header that’ll make them stop right there and pull your resume out.

Normally, we just write our name and contact information at the top, right? While there’s nothing wrong with that, and it’s universally accepted, you’ve got to go the extra mile to get noticed. We learned to roll some tricks up our sleeve from our marketing CV writer that will make your resume stand out at first glance.

Don’t just write your name and job title. Instead, use this space to mention any credible qualifications and certifications you have briefly!

Example:

Wrong: Christine Muriel | Digital Marketing Specialist

Right: Christine Muriel | HubSpot and Google Ads Certified Digital Marketing Specialist

See what we did there? Just one look at your resume, and the recruiter’s going to know you’re worth something!

Talk In Numbers, Not Words

Flip through history, and you’ll find out that the numbers make the most impact. Those who’ve been telling us words matter more simply didn’t experience today’s competitive job market. And you’re a marketer; after all, it’s your time to measure the metrics, so it shouldn’t be that difficult.

So, go over your CV and look for areas where you can use numbers to paint you as a top performer. Also, steer clear from generic numbers and numbers that don’t add a significant value. Have a look at the example below, and you’ll understand what we mean:

Example:

Wrong: Managed social media accounts for five clients for a year.

Right: Increased engagement on client social media accounts by 50% through data-driven content optimization strategies, resulting in a 30% growth in website traffic and a 20% rise in lead generation.

Quality Over Quantity For The Summary

After your CV’s header makes the recruiter decide it’s worth reading, they’ll want to know more about you. And that’s where you make your next power move. It’s time to revamp that summary because that’s where the hiring manager will come looking for further information.

We know you want to brag about all your best traits in this section of your digital marketing CV, but here’s a word of advice: keep it concise. It’s called a summary for a reason, so just make it short by briefly introducing yourself and what you bring to the table.

Example:

Wrong: I’m a digital marketing enthusiast with a strong desire to learn and grow in this field. I’ve experimented in various digital marketing aspects and now want to take my career to the next level.

Right: Experienced digital marketing professional with a passion for driving results. I’ve specialized in optimizing social media advertising campaigns and content strategies, leading to a 58% increase in customer engagement and a 36% growth in online sales for a diverse range of clients in my current job.

Even though the wrong example is short and concise, it’s vague. You want to get into the specifics because that’s what interests a recruiter and makes your CV outshine other resumes in the pile!

Shine Some Spotlight On Your Skills

A social media manager does social media profile writing, a content writer writes blogs and an SEO specialist brings traffic to a website. But a digital marketer? Oh, they do everything we just mentioned and more. They are like the superheroes of the online marketing world.

So, what’s something that you do the best or specialize in? Is it SEO, SEM, social media marketing, content writing, or something else? You should be specific in your resume and mention exactly what you excel at!

On a side note, digital marketers are supposed to specialize in more than one area. So, you should mention the skills mentioned in the job description to appear relevant for the position.

Here’s what your skills section should and should not look like:

Example:

Wrong:        

Storytelling	Problem-Solving	Adaptability
Creativity	Time Management	Critical Thinking
Empathy	Communication	Leadership

While these skills are great, they don’t represent your expertise as a digital marketer. Instead, your skills section should mix soft and technical skills.

Right:

Content Creation	Communication	Adaptability
Creativity	Social Media Management	Video Creation
Search Engine Optimization	Email Marketing	Leadership

Use Proof To Back Your Claims

So you’ve done a great job talking in numbers, listing the relevant skills, and crafting an impressive summary, but how will the recruiter know if you’re not just bluffing? Well, your entire work is on the internet, so backing up your claims with proof shouldn’t be that big of a deal.

If you’ve boasted about your social media management skills, link to a couple of accounts you helped grow. If you’ve crafted some impressive blogs and articles, mention their URLs, so the potential employer can see them themselves.

You’d be surprised at how often applicants do mention false information in their CVs. So, it’s challenging for the recruiter to judge your credibility based on the assertions on your resume. Don’t give them a reason to doubt you, and show what you’re worth by linking to your previous accomplishments!

What is the best Digital marketing CV format?

The reverse-chronological format is the best for CVs. Most recruiters are familiar with it, and it shows your experiences and education clearly.

How long should a marketing CV be?

While many employers prefer a one-page CV, they may not suit every situation. Also, if you have extensive experience in the position you’re applying for, you should let the recruiter know all those impressive details.

What are the three essential skills for digital marketing?

Three essential skills for digital marketing are SEO, content creation, and data analysis.

How do I write a digital marketing resume with no experience?

As a fresh digital marketing candidate, emphasize your relevant skills and achievements. If you have experience in social media marketing, email marketing, or SEO, be sure to showcase these on your resume.

Bottom Line: The Success Of Your Job Hunt Depends On Your Digital Marketing CV

Your resume paints a picture of you before you even meet an employer in person. So, if you really want to come off as the best fit for a role, you’ve got to invest in making your CV flawless. And with the tips you just learned, doing that would be a breeze. So, go ahead and make some much-needed changes to your CV before you send it in. Your next interview call could be just around the corner!